New on Facebook: Threaded comments
Steve Hart reported on Relevanza blog about Facebook’s changes to the Newsfeed and its implication for visibility of shared links. We also notice changes in the comment section when we discovered threaded comments on AAUW posted link to a tribute to Admiral Grace Murray Hopper starting computer science education week with female role models….
Back to Facebook comments, first change you’ll notice is that the empty comment box with your own avatar has been moved from the bottom of the comment section to the top, trying to incite you to join the conversation without scrolling to the end of the comments. The default view is a collapsed comment view with main comments and the number of replies for each.
On to right top you also see a link giving you a choice to see “Recent activities” or “Top comments”, the Facebook way to gauge automatically relevance of posted content. Be aware that you might not see the last posted comments but those that have a higher relevance, judged by Facebook’s robots. If you are late to a conversation, this certainly might help you to get through the comment threads faster. If you are an active participant on a Post’s comment section, it might get confusing, as you need to make sure you read the “recent activities” stream instead of the top comments. It remains to be seen if the relevance algorithm is actually helpful or just another way to confuse users by making something more complex as it might need to be.
It’s remains to be seen if there are any changes made to the insights for Facebook pages regarding measuring engagement levels and posting stats. How do you feel about Facebook threaded comments?