9 Feb 2011

Net Neutrality is good for Business! FCC should do its Job

Terminate monopolies, preserve an open Internet, regulate last mile providers. Businesses and consumers will benefit from the competition and should have a better choice.

Amplify’d from blog.streamingmedia.com

While many have been quick to argue that they don't want the government involved in this disputer, Global Crossing ends the letter by saying that, "the Commission can ameliorate the problems associated with terminating monopolies in today’s Internet and preserve an open Internet without complex and extensive regulation. The Commission need only apply its existing, long-held principles of cost-recovery and safeguards for terminating monopolies in the context of the instant dispute."

This topic is a hot debate in the industry right now and each time it comes up, many networking and technical people want to weigh in on how the Internet and peering works or want to explain the complexity of the Internet. But the bottom line is we need more business people weighing in on the topic as the heart of this debate is not about technology or network architecture but rather the impact this could have on business models and consumers.

Read more at blog.streamingmedia.com

20 Jan 2011

10 Reason Why Facebook Page, rather than Profile @Larrybrauner

Somehow, a set of businesses and nonprofits got it all mixed up and created Facebook Profiles, instead of Facebook Pages.
The heavy-weights reasons: #1 - #2 - #6 - #7 - #10

Here are 10 reasons to use a Facebook business page for business instead of a Facebook personal profile:

  1. Facebook members who wish to follow your business will typically feel less comfortable adding you as friend and opening their private lives to you than merely connecting with your Facebook business page by “liking” it.
  2. In addition, Facebook has created barriers to adding strangers as friends, as I explained in 3 Key Social Media and Web Marketing Strategies for 2011: Good-Bye Facebook Open Networking.
  3. Mixing business and pleasure on Facebook personal profiles is often complicated.
  4. Because of these limitations, Facebook personal profiles will not grow virally, but Facebook business pages might.
  5. Facebook personal profile friends are limited to 5,000, but there is no limit on the number of Facebook business page fans.
  6. Facebook business-page content can be indexed by the search engines, but Facebook personal-profile content cannot. Facebook business pages can make use of search engines and SEO.
  7. There can be multiple Facebook business page administrators, and their identities will be shielded from visitors and fans. This feature offers Facebook business page administrators flexibility and some degree of privacy.
  8. Facebook business pages support applications and tabs. Personal page application tabs have gone away.
  9. Facebook business page administrators can send updates to fans. Some, not all, of the fans will actually read them, but this feature still has value.
  10. Facebook business pages come equipped by Facebook with a set of analytic tools called Facebook Insights.
Read more at online-social-networking.com

18 Jan 2011

Insider's Guide to Mobile, Free Edition by @tomiahonen

Published October 2010

Amplify’d from www.lulu.com
Comprehensive overview of mobile telecoms and smartphones business opportunity, from end-users to service and apps, to handsets, to the business of mobile. This free edition has the full 350 pages of original content including the Foreword by Raimo van der Klein, CEO of Layar. This free edition includes over 100 pages of samples including several reviews and chapter-length excerpts from several of Mr Ahonen's previous books
Read more at www.lulu.com

17 Jan 2011

Mission Control @ Gatorade

A very telling picture how conversation on the Internet on various plattforms change who brands and companies handle the engagement.
Read Brian Solis: "From Community Management to Command Centers"

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